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Michelangelo Zampogna | Digital Art Director - UX/UI/IX Designer | ABOUT ME
I’m Michelangelo, a professional and enthusiastic 360° Digital Art Director and Product Designer from Rome, based in London. I have more than 12 years experience, latterly at a senior level in Digital Design and Web Advertising.
Digital Art Director London, UX/UI Digital Designer London, Responsive Portfolio London, Freelance Designer, Best portfolio, Best Practice UX Design, Michelangelo Zampogna, Digital Art Director Roma, Art Director Experienced
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I’m Michelangelo, a professional and enthusiastic 360° Digital Art Director and UX/UI/IX Designer from Rome, based in London. I have more than 12 years experience, latterly at a senior level in Digital Design and Web Advertising.

Since 2004

My Background

Having lectured in Computer Graphics – Adobe Photoshop – Illustrator – Fireworks – indesign and more. I’ve worked across a number of business sectors and ran my own small Digital Agency in Rome – I moved to London in 2011 to broaden my portfolio to include more non-domestic, blue chip brands. I have a broad design base in sectors such as fashion retail, gaming, financial services, media, online ticketing, Luxury real-estate, cosmetics medicine, sport, architecture, engineering and not-for-profit.

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Latest Experiences




Media – Football News, Stats, Matches and Gaming.

Squawka are one of the world’s fastest growing digital media and entertainment businesses in football. Over 6 million fans worldwide view our content every day and our web and mobile platforms have been used over 130 million times in 2015 with dwell times of up to 20 minutes. Squawka’s proprietary technology beautifully visualises millions of data points to help fans better understand the game they love. The data and graphics also fuel cutting edge editorial and social media content: a unique proposition in a sport that is consumed by billions around the world.

  • Translating Business needs and user goals into elegant, intuitive, and engaging user experiences
  • Working across web (mobile & desktop), social, video, mobile app of key products
  • Working alongside Product, Content, Social & Sales to show Squawka in its best light
  • Develop and define the Squawka brand guidelines for all activity
Find out more




Entertainment – British Broadcasting Corporation.

My latest experience it was at BBC – Future Media – iPlayer where I’ve worked alongside Creative Direction, Product Managers and Developers on different projects such as BBC TV Guide, iPlayer Download Manager Application and MyProgramme/Purchase (part of BBC Store).

  • Concepts, Wireframe, UX/UI/IX Design, Prototype, Mockup, MVT and AB User Testing;
  • Lead UX/UI iPlayer Download Manager App.
  • RESPONSIVE iPlayer TV Guide, TV Home Page.
  • Working alongside Creative Direction, Product Managers and Developers.
Find out more

Savile Row

Global Fashion Online Retailer

During my time with the company, I have projected completely the new responsive website, increasing page views & SEO rankings, enhancing the creative side of their email marketing campaign and improving click-through rate. I produced strong UX, increasing PPC conversion and I developed the technical side of their social media strategy.

  • Design concepts, Wireframe, UI/UX Design – RESPONSIVE eCommerce site;
  • Leading Multiplatform Fashion Retail Projects;
  • Banner & Email Campaign;
  • HTML5 – CSS3 Front end;
  • Project’s Style Guide and Brand Guideline.
Find out more


Branding Agency

I provided creative input on design work through to its final production. I have leaded the project to ensure the highest perfect pixel output on large scale Mobile eCommerce site for the Asia’s number one Pharmacy & Drugstore brand. Watsons first made its foray into the Singapore market in April 1988 with the opening of a 4,000 square feet store at Marina Square and it has since expanded rapidly throughout the years and has evolved itself in line with the proposition to help customers have fun “Looking Good, Feeling Great”.

  • Leading Project to ensure the highest pixel perfect output;
  • Mobile Design concepts, UI Design;
  • Design Multiplatform large scale eCommerce site;
  • Support maintenance of Project’s Style Guide;
  • Adobe Fireworks Guru – WorkFlow Optimization.
Find out more


Branding Agency

This was a fantastic introduction to London as I was able to produce work for brands such as P&G, Amex and Harper Collins. I have Designed visual landing pages, emails and banners campaign to handle the complexity of marketing brands across diverse European cultures.

  • Logo Design;
  • UI Design;
  • Email and Banner Advertising Campaign Design.